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Written by Omkar Velankar - SEO SaaS writer
If you are a social media marketing agency or manage in-house multiple social media accounts and want a simple, cost-effective tool, Start your free trial of CoxPost.
Buffer is famous for Posting and Scheduling social media posts.
So, when evaluating buffer alternatives, we recommend asking what more can we get with the buffer alternatives:
We have identified some standard features required in today's digital age in addition to scheduling social media posts.
ECommerce Support.
With the ever-growing adoption of e-commerce, we need tools that can help us create a simple storefront and let us plan and schedule the marketing campaign for products from the social media management tool itself.
Creating a simple storefront and selling products in Facebook and Instagram messages is very useful to increase sales and make it easier for the customer to reach out to the brands.
ChatBot Support
ChatBots are an essential part of social media communications and they engage customers and increase customer satisfaction through prompt replies and by being available 24/7.
Email Marketing Support
As email marketing has the highest ROI in marketing outreach. It becomes essential for the Social Media Planning tool to support email creation and scheduling.
SMS Marketing Support
One of the oldest methods of marketing in the digital landscape is SMS marketing, it has a noticeable impact on marketing and reminding users about important events.
Some companies are moving away from Buffer or they are using other tools in combination with Buffer to cover the missing features in the buffer.
This post will cover 5 Buffer alternatives highlighting their uses, introductory plans, and key features. Our list includes the following:
1)CoxPost - Buffer Alternative
With CoxPost, we made a Social Media Management tool that can cover the comprehensive features needed to get the job done in today's social media marketing landscape.
You get a 7-day free trial with CoxPost.
We wanted to offer social media marketing professionals something better than traditional social media management tools without costing a fortune.
Whether you want to create a simple e-commerce storefront, schedule posts on social media, reply promptly to engage the customers, sell products in the messengers, need email marketing, or SMS marketing. We got it all covered under one roof.
CoxPost works with Facebook, Instagram, WhatsApp, Linkedin, Twitter, Reddit, Medium, Blogger,WordPress.com, wordpress.org, and woo-commerce.
Our CoxPost makes your job easier. Our Features include
E-Commerce:
Sell On Messenger
Sell On Instagram
Sell Online with stand-alone e-commerce
Payment Method Integration
WhatsApp E-commerce Order Send Button
E-commerce Digital Product
WooCommerce Integration
WooCommerce Abandoned Cart Recovery
E-commerce Product Review & comment
ChatBot Features:
Facebook Messenger Bot
Private Reply & Comment on Facebook
eCommerce in Facebook Messenger
Keyword Based Reply
Flow Builder Conditional Reply
Instagram DM Bot
Private Reply & Comment on Instagram
eCommerce in Instagram DM
Private Comment Reply
Drag and Drop Bot Builder
Reply Automation
Bot Analytics
Live Chat
Multiple Bots
Email Marketing:
Collect email ID inside the messenger
Export external list
List segmentation
Email Broadcast Integration
Email Sender & Auto Responder Integration
Send Email Campaign
Drag & Drop Email Template Builder
Rich Email Editor
Email Opt-in Form Builder
Email Sequence
SMS Marketing:
Collect Phone No. inside messenger
Export external list
List segmentation
Phone Opt-in Form Builder
SMS Sequence
All Popular SMS Gateway Integration
Post Features:
Post Now
Schedule Post
Group Posting Tool
Bulk Post
CSV Post Planner
Re-post
Text, Image, Video, Carousel & Multi-IMG Post
Go Live with Pre-recorded Video
WordPress & YouTube Feed Auto Post
Google My Business Manager:
Businesses in Multiple Locations
Automatic Review Reply
Manual Review Reply
Location and Post Insights
Question and Answer
Campaigning Posts
Campaigning Call-To-Action Posts
Campaigning Offer & Event Posts
Others:
Website Comparison
Instagram Hashtag Search
So, when it comes to comparing CoxPost and Buffer, there are many features that CoxPost has more than buffer
E-Commerce:
Sell On Messenger
Sell On Instagram
Sell Online with stand-alone e-commerce
Payment Method Integration
WhatsApp E-commerce Order Send Button
E-commerce Digital Product
WooCommerce Integration
WooCommerce Abandoned Cart Recovery
E-commerce Product Review & comment
ChatBot Features:
Facebook Messenger Bot
Private Reply & Comment on Facebook
eCommerce in Facebook Messenger
Keyword Based Reply
Flow Builder Conditional Reply
Instagram DM Bot
Private Reply & Comment on Instagram
eCommerce in Instagram DM
Drag and Drop Bot Builder
Reply Automation
Bot Analytics
Live Chat
Multiple Bots
Email Marketing:
Collect email ID inside the messenger
Export external list
List segmentation
Email Broadcast Integration
Email Sender & Auto Responder Integration
Send Email Campaign
Drag & Drop Email Template Builder
Rich Email Editor
Email Opt-in Form Builder
Email Sequence
SMS Marketing:
Collect Phone No. inside messenger
Export external list
List segmentation
Phone Opt-in Form Builder
SMS Sequence
All Popular SMS Gateway Integration
Post Features:
CSV Post Planner
Text, Image, Video, Carousel & Multi-IMG Post
Go Live with Pre-recorded Video
WordPress & YouTube Feed Auto Post
Google My Business Manager:
Business in Multiple Locations
Automatic Review Reply
Manual Review Reply
Location and Post Insights
Question and Answer
Campaigning Posts
Campaigning Call-To-Action Posts
Campaigning Offer & Event Posts
Others:
Website Comparison
Instagram Hashtag Search
Sell On Facebook Messenger
With chatbots, you can create an online store on Facebook Messenger, unlike other chatbot platforms. The best part is that everything is on Facebook, so there are no pursuing clients.
Sell On Instagram
If Facebook Messenger is not enough, our chatbot system also enables you to create a shop on Instagram using the same wonderful automation that chatbots offer.
Sell Online with stand-alone e-commerce, woocommerce
If you don't want to use Messenger or Instagram. No problem! You don't need to use social media to set up your store to accept direct sales. You can sync even your current WooCommerce store!
You can integrate payment methods, and send order notifications on WhatsApp after purchase, send cart abandonment reminders.
Buffer is primarily a platform that works well with non-e-commerce businesses but with CoxPost, you can send catalogs in the Facebook messengers, and Instagram DMs, and view sales analytics
Chatbots
With an easy chatbot builder, you can easily create bots for Facebook Messenger and Instagram DMs,
The flow builder editor easily lets you drag parameters like Text, Image, Audio, Video, File, FB media, Card, Carousel, Quick Reply, E-commerce, OTN, Trigger Keywords, Action Buttons, and New Postback for creating the flow of which the chatbot will respond to the customer's messages.
With the help of Bot Keywords settings add the keywords for assigning the triggers for specific keywords.
Likewise, you can define the parameters like Postback Manager, and Getting Started parameters like the welcome message to help break the ice.
You can also connect the chatbot with email API providers to let the chatbot send emails and SMS.
You can also use buttons in the chatbox, which when clicked sends pre-templated messages.
Mass Email Marketing and Email Auto-Responder APIs
If you integrate an email autoresponder and apply it in the bot manager, the email address will be forwarded to the autoresponder account when a bot subscriber opts in using email.
CoxPost helps you send bulk emails as it works with the following API providers
Mailchimp
SENDINBLUE
Mautic
Active Campaign
AcelleMail
SMS Marketing
SMS helps you get more personal with your audiences.
Collect phone numbers inside Facebook Messenger and create a segmented list and send personalized SMS messages to similar audiences.
You can send bulk SMS with CoxPost as it integrates with the following multiple SMS API providers.
Twilio.
Plivo.
Africa’s Talking.
Route mobile.
Clickatell.
Semysms.
Nexmo.
Create Email & SMS sequence campaigns
With the help of CoxPost, you can create a custom sequence to time the email and SMS campaigns for special occasions.
With the help of the Drag and Drop form builder, you can easily create customized headers, paragraphs, input fields, and buttons for opt-in forms. Additionally, you may easily edit, copy, and delete the contents of dragged-and-dropped fields.
Edit campaign lets you edit the campaign while it is running.
Assign sequence campaign during opt-in feature helps when a customer opt-ins for emails or SMS, gets the customer get categorized as per predefined criteria and a sequence can be assigned on the go
With the help of a bulk assign sequence campaign feature, the whole list of customers can be assigned a sequence for an email campaign or SMS campaign
The individual subscriber assign feature helps the customer receive personalized emails or SMS.
With the help Postback click assign feature, whenever your page gets a subscriber's email or phone number through quick reply, then those subscribers will automatically get assigned to your selected sequence campaigns.
With the Hourly campaign set, the predefined emails will be sent hourly likewise with the Daily campaign set, the predefined emails will be sent daily.
The full report of sending gives reports of all run campaigns to date.
Posting and Scheduling
With CoxPost you can post, Schedule Posts, Make bulk posts, and Repost earlier posts.
You can upload CSV files with the schedule for posting the content.
CoxPost supports Image and Video formats, Carousal, and multi- -IMG Text posts, CTA post, Link post, HTML post, and RSS feed post.
You also can go live with pre-recorded videos.
It supports Facebook, Instagram, LinkedIn, Twitter, Reddit, WordPress, Blogger, and TikTok.
WordPress & YouTube Feed Auto Post to Social Media
You can share new blog posts from a WordPress site across several social media networks.
Share new videos from a YouTube channel across various social networks. You can add several YouTube channels and WordPress sites.
You are always free to discontinue sharing blog content or channel videos. For any blog or channel, you may keep an eye on the activity in the error log.
It requires almost no configuration to get it operating.
It provides the opportunity to share posts and videos in a certain time zone and time range.
One of the most important CoxPost features allows you to automatically promote your business by posting new content from your WordPress blog to the designated social media sites as well as new videos from your YouTube channel. It only requires a simple plug and a few settings before it can begin to perform its functions.
Getting Started With CoxPost
To create the account visit the Registration Page,
Put down your name, your active ‘email address’, and your ‘password’ and ‘confirm password’ and you will receive a confirmation email, Click on confirm email in your email inbox and you will be taken to Dashboard.
After getting to Dashboard you will see the following menu on the left sidebar.
1)Dashboard
On the Dashboard, you will see an overview of Facebook, Instagram & Ecommerce subscribers.
Messenger Subscriber Gain graph of 12 months with Subscriber gain, Email gain, and Phone number gain on the right side.
Subscribers from Different Sources- 12 Months.
Under Subscriber From Different Sources - 12 Months
You get the count of Checkbox Plugin, Sent to Messenger Plugin, Customer chat Plugin, Direct From Facebook, Comment Private Reply, and M.me link.
E-commerce earnings graph of 30 days from different social media channels.
Email campaign and SMS campaign overview
Under the email campaigns overview, you can see counts of Campaigns pending, Email sent, and Email pending.
SMS campaigns overview You can see the count of campaigns pending, SMS sent, and SMS pending.
Activity Calendar with day and week filters
2)Facebook & Instagram Menu
Here you get the option to connect your Facebook page and Facebook group
You can also see Facebook page analytics by clicking on the analytics button which will open the analytics window with various metrics like New, Blocked, Reported subscribers,7 days and 30 days summary of subscribers, total connections, total blocked, and total reported subscribers.
3)API channels
CoxPost supports various APIs for integration with famous social platforms like
Facebook, Instagram, LinkedIn, Twitter, Reddit, WordPress, Youtube, Medium, and Blogger.
After scrolling down you will see the options of Email autoresponder APIs- Mailchimp, Sendinblue, Mautic, Activecampaign, and Acelle.
Below Email auto responder APIs there are SMS APIs- Trello, Pilvo, Clickatell, Planet, Nemo, Msg91, Africatalking,semysms,routesms.com, HTTP Get/Post and Email APIs -Smtp, Sendgrid, Mailgun, and Madrill.
At the end, there are the woocommerce abandonment cart recovery plugin & import woocommerce product data.
4)Comment growth tools:
There is a toggle button to switch between Instagram and Facebook.
Comment growth tools provide you with Comment Template, Reply Templates, Campaigns, And Reports.
5)Subscriber Manager:
Subscriber manager shows the option ‘scan inbox’, ‘Bot subscriber’ count, ‘24-hour subscriber’ count
And Below there is a list of subscribers and their related information
6)Live Chat:
Live Chat provides the list of contacts that are contacted the page, profile on the left side of the panel, with chat conversation in the middle and information of the selected contact on the right
7)Bot Manager:
Bot Manager provides a list of pages, and profiles on the left side, with bot builder in the middle with keyword settings, postback managers, get started settings, general settings, and Action button settings.
With an Expanded view on the right of all the menus in the middle panel.
8)Broadcasting:
In Broadcasting under Messenger Broadcasting, you get the option of
OTN SUBSCRIBER BROADCAST,
And under SMS/email broadcasting, you get the option of
Contact (SMS/email contact, contact group/label),
TEMPLATE(Saved templates for sms/email campaigns),
BROADCAST CAMPAIGN(Campaign list, new campaign, report)
9)Ecommerce Store:
Just put in your email address and the name of your store and you can get started with a simple Ecommerce store.
On the right panel, you have options for Dashboard, Store settings, Checkout settings, Appearance settings, Business hour settings, categories, Attributes, Products, Visit Store, Delivery Points, QR Menu, Coupons, Signed-up customers, orders, Copy URL, Order Status Notifications, Confirmation & Reminder, Reminder Report, and Delete Store.
10)Social Posting:
In Social posting under Facebook & Instagram poster, you get options of Multimedia Post, Cta Post, and Carousal/Video Post.
Under Social Poster, you get options of Text Post, Image Post, Video Post, and Link Post
11)Search Tools:
In search tools, you get two options for website comparison and hashtag search
Website Comparison
In website comparison, you get to compare the share Reaction comment matrics of two websites with descriptions of their industry domains
Hashtag
With Hashtag search you can select your page and the intended hashtag and it will search popular posts.
It will help in collaborations and increasing the visibility of the post by making similar posts for the shown hashtag posts
12)Payment:
In the end, there is a Payment option with the Renew package, the Transaction log, and the Usage log
Transaction logs:
Transaction log have historical purchase data
Usage log:
The usage log has the list of all the features that are available under the plan you have paid for
2) Publer-Buffer Alternative
Publr is second in our buffer alternative list, but it has fewer features than CoxPost
You get a 7-day free trial for a professional account with Publr
Publr helps you schedule, collaborate & analyze all your social media posts.
You can create new social media posts individually or in bulk and visually organize them using drag & drop, it suggests the best times to post or select your customized pre-defined timeslots.
Can filter posts by labels, social accounts, or members, preview posts, and make real-time changes for any possible typos.
It is primarily a social media post scheduler
It provides support to Instagram, LinkedIn, TikTok,
Missing Features in Publer:
ChatBot Features.
Go Live with Pre-recorded Video.
Email Marketing.
SMS Marketing.
E-Commerce.
Google My Business Manager.
Website Comparison.
Instagram Hashtag Search.
3)Nuelink - Buffer Alternative
Nuelink is third on our buffer alternative list.
You get a 14-day free trial with Nuelink
Nuelink helps you plan, automate, and manage your social media
Nuelink provides support to Facebook, Twitter, TikTok, Pinterest, Google My Business Profile, YouTube, and Telegram
You can import your content from Squarespace, WordPress, Blogger, Captivate, Ghost, Medium, and RSS feeds and add them to the collection to reuse or post cross-platform
Social Media Scheduling,
You can schedule social media posts with the help of available templates
Social Media Automation
Automatically import, share, and recycle social media content from your blog, eCommerce store, podcast, YouTube channel, and more using automation.
Automation helps you import, share, and recycle social media content from blogs, e-commerce stores, podcasts, and YouTube channel
Social Media Management
You can create manage and publish social content organize it into collections and recycle them
Missing Features in Nuelink
Bot Features:
Go Live with Pre-recorded Video
Email Marketing
SMS Marketing
E-Commerce
Google My Business Manager.
Website Comparison.
Instagram Hashtag Search.
4)Sprout Social - Buffer Alternative
Sprout Social is fourth on our buffer alternative list.
You get a 30-day free trial with Sprout Social.
Sprout Social is a social media automation platform that is designed for mid-sized marketing departments.
Works with Facebook, Twitter, Instagram, Pinterest, and LinkedIn.
Key Features
Content management
Helps you manage content with the help of libraries and labels
Customer segmentation
Customers can be categorized into various groups
Post scheduling
You can schedule social media posts with the help of available templates
Automated publishing
Automation helps you import, share, and recycle social media content from blogs, podcasts, and YouTube channel
Conversion tracking
Can track the acquired leads from the posts you made
Multiple-account management
Helps you manage multiple accounts for multiple clients
Social media monitoring
Listen to chatter about your brand on social media with help defined keywords
Reporting and Analytics
And at last, we have Reporting and Analytics for measuring the effects of social media posts and campaigns
Missing Features in Sprout Social
ChatBot Features.
Go Live with Pre-recorded Video.
Email Marketing.
SMS Marketing.
E-Commerce.
Google My Business Manager.
Website Comparison.
Instagram Hashtag Search.
5)Post Planner- Buffer alternative for those who want to increase engagement
Post Planner is fifth in our buffer alternative list
You get a 14-day Free Trial with Post Planner
Flexibility: Add-ons available to accommodate business growth
Post Planner is a social media scheduling tool that allows you to post on multiple platforms to increase engagement, followers, and revenue. Using Post Planner you can connect all social accounts, find viral content, and schedule it for posting by automating a content calendar.
Works with Facebook, Instagram, Google, LinkedIn, Pinterest, Twitter, and TikTok.
Key features:
All In One Platform
Helps you manage all your social media accounts in one place.
Content Discovery
Helps find top-performing content and viral post ideas
Discover the most popular videos, articles, images, memes, quotes, tweets, contests, and more — for all industries.
Media Editor
You can use the image editor and stock media library to create, modify, and optimize images.
Post Categories
You can categorize your posts into buckets with the help of a post planner. Then you can use these buckets to organize your posts by topic and season
Bulk Composer
Can create dozens of posts at once and can create a month of posts in minutes. You can upload dozens of images and other content. Then fine-tune and review before scheduling.
Recycling
You can recycle posts automatically. And set posts to recycle after each posting
Calendar View
You can view posts by month or week. Can also view your posts in calendar view and can see the next month or week of posts.
Post Analytics
With Post Analytics you can analyze post performance and re-use top posts. Get quick reporting of your post history. Sort posts by engagement and re-add top performers.
Missing Features in Post Planner
ChatBot Features.
Go Live with Pre-recorded Video.
Email Marketing.
SMS Marketing.
E-Commerce.
Google My Business Manager.
Website Comparison.
Instagram Hashtag Search.
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